Child’s Play

Habitat has partnered with Roadshow Films and OMD to promote the re-imagining of the iconic 1988 horror film, Child’s Play.

A large toy store display was created showcasing the new life-size Buddi dolls and was static for the first phase, seen above

Little did consumers know that 'Chucky' was hidden amongst them and all hell broke loose - including Chucky on day three. Check out the gruesome aftermath here!

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